Work Sample
A strategic product management and data analysis project focused on enhancing user engagement for a fitness app during the Tech IEUK Bright Network event.
As part of a work sample project for the Tech IEUK event, hosted by Bright Network (June 17–20), I assumed the role of a product manager for RunWize, a fitness tech startup. My goal was to develop a strategic six-month roadmap to boost user engagement and subscription growth. By analyzing user data, incorporating feedback, and conducting competitor research, I proposed innovative feature enhancements to improve the app’s user experience.
Additionally, I created comprehensive reports and delivered actionable insights from fitness-related data, enhancing my skills in data analysis, product strategy, and effective communication. This simulated real-world project was a great opportunity to apply analytical thinking and strategic planning to a practical challenge.